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Berlin BEAR

On a snowy morning last week, Chippewa Economic Development Corporation (CEDC) welcomed Nicola Michels, Wisconsin Economic Development Corporation (WEDC)’s Trade Representative in Germany. Nicola is from Berlin, Germany, and is a WEDC consultant working to help Chippewa Valley businesses begin their exporting program. Berlin, Germany’s coat of arms is a bear, of course, so it was only fitting that she be the guest of a CEDC BEAR Discussion centering around exporting! Discovering the opportunities that Germany and the Broader European Market offer was the main topic of the CEDC BEAR discussion. BEAR, or Business Expansion and Retention, is the CEDC’s flagship economic development program and makes up about eighty percent of our efforts as an organization. Our BEAR Program is aimed at helping our existing businesses get the information and resources they need [...]

Berlin BEAR2022-01-19T14:19:00-06:00

Discovering Export Opportunities in Central Europe

The potential exists to increase local companies’ sales through exporting. CCEDC hosted a round table discussion where over a dozen Chippewa Valley companies asked questions about the advantages of exporting their products to Central Europe. Paul Smerda, the Senior Manager at Wisconsin Economic Development Corporation (WEDC) European Trade Representative Firm in Berlin, Germany lead a discussion and answered questions concerning the upcoming WEDC trade venture to Germany in June 2020, market trends, and recommended pro-active sales strategies for doing business in countries such as Germany, Switzerland, Italy, Spain, and Scandinavia. Wisconsin has a history of strong German immigration and shares many similarities such as a strong manufacturing base, an emphasis on quality, and instilling a strong work ethic. In 2018 Germany was Wisconsin’s 4th largest trading partner exporting $814 million worth of goods and [...]

Discovering Export Opportunities in Central Europe2020-01-31T15:34:27-06:00

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